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The vision of KLIQ is to build community by providing the highest quality of free-form programming that broadcasts entertainment, music, news, thoughts, sounds, ideas and events that support free speech, diversity, and the interests of the local and global communities KLIQ serves.

The ongoing ripple-effect of sustaining KLIQ is to expand a dedicated listener base who embrace and support KLIQ because they feel their lives are enriched and improved, their communities strengthened by the exposure we provide.